LATEST JOBS:
resize text:
Online Journalism News
Watch your backs newspapers, the upstarts are coming
Newspapers must respond "quickly and forcefully" to the threat the internet poses to their classified advertising revenues, a new analyst report advises.JupiterResearch's report, which focused on the US market, found: "Newspapers are now the number two advertising source for online consumers, but online newspaper classifieds are far behind, even among those who use print classifieds."
It warned that the market is vulnerable to upstart listings sites like Craigslist and Simply Hired, but that "it may be too late for newspapers to respond to the challenge from these different players".
Tags (click tag to find related articles; click icon for feed):
advertising 
|
Got a story? Email our news team: Laura Oliver; Judith Townend or telephone +44 (0)1273 384290. You can also follow us on Twitter: @journalismnews / @LauraOliver / @JTownend.
blog comments powered by DisqusTRAINING COURSES
Other recent news
- News feed
- Business staff leave GNM under voluntary redundancy scheme
- Community Channel will be first broadcaster to show banned anti-bullying advert
- Trinity Mirror wants MEN staff to move to Oldham in deal with GMG
- Journalists launch campaign to challenge BNP in run-up to election
- New awards from online forum for best and worst of media in 2009
- >> more news
Related news
- Community Channel will be first broadcaster to show banned anti-bullying advert
- Premium Publishers Network: How Italian publishers are joining forces for ad revenue
- Trinity Mirror adopts Addiply for advertising on community news sites
- Can Wound Media make an online payment model work?
- Readers or advertisers? The industry's chicken and egg conundrum
Recent blog posts
Features
- Features feed
- Q&A: Aye Chan Naing, chief editor, Democratic Voice of Burma
- Under review: new PCC director on phone hacking, superinjunctions and forthcoming reports
- Freelancer of the Fortnight: Eifion Rees, UK
- Mark Briggs Q&A: 'News startups won't be launched by people who look back to the way things were'
- Lessons from the hyperlocal frontline: Ed Walker on Media Wales' new Cardiff site
- >> more features
JOB OF THE WEEK
Group news and features writer
Could you hunt out stories from around the world across a range of business activities from Telecoms to Hollywood via the World Cup Finals? ...more
E-alerts
Widget
TwitterFreelancers for hire
-
Anna Fergusson
London, United Kingdom
-
Anthony Beachey
Lymington, United Kingdom
-
Rhiannon Vivian
London, United Kingdom
DISPLAY ADVERTISING
Target our journalism community of 17,200 subscribers and 140k+ visitors monthly. Call Chris on 01273 384291
Advertisements
How fast is your broadband?
Broadband Speed
Click for
mobile broadband deals from Mobile Broadband Genie
