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BBC should heed advice

Posted: 05/07/04 By: Jemima Kiss

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BBC governors should be guided by more expert, independent advice in their scrutiny of BBC.co.uk, according to the government review of the corporation's web services.

In its initial response to the report, which has been led by former Trinity Mirror executive Philip Graf, the BBC acknowledges the recommendations for 'various changes in the BBC's governance and accountability arrangements'.

The report was finally published on the website of the Department of Culture, Media and Sport on 5 July, although the BBC received an advance copy of the report last week.

The report is 'generally positive' about the content and commercial impact of BBC.co.uk, said the corporation.

Last week the BBC published 'Building public value', a nine-point action plan outlining its plans for the future. Plans include establishing a new governance unit that will provide independent advice for all BBC services.

"Furthermore, the board will measure the performance of all BBC services against four criteria to determine the public value of BBC services, these are: reach, quality, value for money, and market impact," said the corporation.

The details of Mr Graf's report will be studied over the next few months with a full response due by the end of October.

More news from dotJournalism:
BBC gets first dibs on Graf
BBC reveals digital vision
BBC ruffles commercial feathers

See also:
BBC.co.uk: http://www.bbc.co.uk/info/policies/online_review.shtml

Tags (click tag to find related articles; click icon for feed):
web services | department of culture | media and sport | philip graf |

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