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Study: Advertising revenues up 16% for digital publishers
16th May 2013 Figures released by the AOP show growth and confidence in the sector in line with previous predictions |
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Sunderland secondary school raises £737.40 to help fund construction of new orphanage and help reduce the spread of AIDS in Lesotho, Africa
17th Apr 2013 Students from Venerable Bede CE Secondary School held a fundraising event to help fund a school-organised trip to Lesotho, Africa, where 15 students will go to aid projects aiming to help build an orphanage and reduce the spread of AIDS in Africa |
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#DME13: Lessons from BuzzFeed in 'social content marketing'
15th Apr 2013 BuzzFeed's chief revenue officer shares the advertising model at the Digital Media Europe conference |
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EcoKids recycling project gears up to help schools and charities raise over £1m with the aid of Berkshire based marketing agency
12th Apr 2013 MarketingEmpire.co.uk and the EcoKids Project officially announced that a long-term agreement was approved by both parties that will allow CEO Deren Stevens and his dream-team of marketing agents to continue promoting the EcoKids project |
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6 lessons from BuzzFeed as it launches in the UK
25th Mar 2013 BuzzFeed founder Jonah Peretti explains the 'Paris cafe' approach to publishing, providing political scoops as well as stories for the 'bored at work' |
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Berkshire-based marketing agency lands multi-million dollar deal to bring Canadian luxury skincare brand to the UK
27th Feb 2013 Founder of MarketingEmpire.co.uk, Deren Stevens, signs a multi-million dollar contract to bring innovative new Canadian skincare brand to the UK public |
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Release: 12% rise in digital ad revenue for AOP members
15th Feb 2013 AOP has shared the findings of its Digital Publishers Revenue Index to the press for the first time |
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Why Onswipe offers publishers app and ad alternatives
29th Jan 2013 Onswipe creates magazine-like sites for touch-screen devices and enables 'new forms of advertising' |
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PromotionBox announces plans to expand brand portfolio
28th Jan 2013 Event and Promotions firm, PromotionBox have rolled out a new business strategy to assist with the expansion of their client portfolio. The firm forecast growth in the first quarter of this year to exceed targets giving the brand more confidence in their expansion plans. |
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UK executives raise marketing budgets, cautiously optimistic about 2013
17th Jan 2013 With Jessops and Comet closing its doors, many businesses consider increasing their marketing budgets in order to effectively promote their brands |
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Marketing CEO says businesses should market for consumers, not to them, in 2013
17th Jan 2013 With the rise of social media, businesses should focus on marketing 'for' their clients rather than 'at' them, says CEO of top UK marketing agency |
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Is Groupon the marketing tool that it says it is? Industry expert says "no"
17th Jan 2013 Groupon.com is going through a tough time; since its shares went public, they've fallen by 70 percent, and a growing number of businesses have lost money through offering coupons on the website |
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Strategic Five Marketing: TV advertising plummets as direct marketing grows at steady pace
26th Nov 2012 Birmingham based firm, Strategic Five Marketing have revealed that the method of direct marketing is having a more profound effect than television advertising |
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MarketingEmpire.co.uk sets the stage for video advertising to build brand awareness amongst businesses
8th Nov 2012 Utilising cutting-edge technology to create high-quality video advertising, MarketingEmpire.co.uk launches a campaign to build brand awareness for its valued clientèle |
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Dominion Acquisitions agree social media is not connecting with UK users
25th Oct 2012 London based firm, Dominion Acquisitions have revealed that they believe that social media platforms such as Facebook or Twitter, are not achieving the desired effect with potential UK consumers |
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Spectrum sharing is vital to reap the benefits of using 700 MHz for mobile
18th Oct 2012 The release of a second tranche of TV spectrum for mobile use could have unexpected impacts on associated sectors like advertising, broadcasting, web services and the tablets and e-reader markets, according to a new report from PolicyTracker |
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How Yahoo is offering 'contextually relevant ads' for publishers
1st Oct 2012 The new service, announced late last week, will give publishers a 'majority' share of revenues raised by user engagement with the advertising |
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Win £5000 worth of marketing services for your business.
18th Sep 2012 Professional marketing agency, Marketing Empire, has officially launched its £5000 Business Giveaway. The contest is open to all UK-based businesses with a closing date for entries of November 25th 2012 |
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Business from the kitchen table now accepts advertising on their blog
18th Sep 2012 A great opportunity for any type of business to promote their brand and extend their reach to a new audience |
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Outsourced marketing and sales: A valuable asset for SMEs
17th Sep 2012 Small businesses and non-profit groups are finding the boost they need by outsourcing their sales and marketing needs to Berkshire-based marketing firm, www.MarketingEmpire.co.uk |
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