Financial news site Reuters has added a new service for independent financial advisors (IFAs) in the UK, providing free news and information on investments and funds.

The service offers Lipper performance data and analysis tools, as well as Reuters' news and comment from Citywire Financial Publishers. Users can also sign up for weekly alerts and newsletters.

"By combining information and tools from two of the most trusted brands in this industry, we have created a totally new type of service," said Alisa Bowen, head of Reuters.co.uk.

"It is already becoming a key venue for advertisers wanting to reach this market."

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Reuters: http://www.reuters.co.uk

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