Pinterest has overtaken Twitter as a traffic driver to websites, according to research by Shareaholic, a company that creates content sharing tools for publishers.

This podcast takes a look at how news organisations are using the online pinboard and social network for collating and sharing links.

It hears from Emily Steel, a social media editor at the Wall Street Journal, Carla Buzasi, editor-in-chief of the Huffington Post UK and Janet Aronica, head of marketing for Shareaholic.



You can hear future podcasts by signing up to the Journalism.co.uk iTunes podcast feed.

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