Ventas Central already have five years’ experience working with the telecommunications industry, so the firm’s director Josh Peace feels confident that the launch of the direct marketing campaign will prove successful.
"We are very excited to announce our new client and expect this to be the beginning of a very productive working relationship," says Josh Peace, managing director of Ventas Central. "Having worked alongside telecommunication firms for many years, to increase their brand awareness and gain them new customers, we understand that we need to work as an extension of the client’s current brand and feel we are more than equipped to achieve this."
About Ventas Central: http://www.ventascentral.com
The new client should expect to reap the rewards within the first 4 weeks of the launch and will note a significant increase in brand recognition by month three. Ventas Central has a tried and tested strategy when rolling out a new direct marketing campaign, which involves firstly learning the client’s ethics and values followed by establishing the client’s unique selling point. Director Josh Peace explains: "Understanding our client’s business is of central importance to our marketing strategies. We will build our strategies around the specific needs of the client’s target customer base which means we can deliver high quality, long term customers."
Ventas Central offers an ROI of 4.8% and is projected to generate 360-380 new customers per week within 8 weeks of launching the new campaign. Director Josh Peace believes that the firm’s ability to provide both quality and quantity of customers is due the effectiveness of their direct marketing and selling strategies. Rather than using traditional advertising or digital marketing campaigns Ventas Central focuses on person to person strategies through the implementation of business to business, business to consumer or event-based campaigns. "The difficulty we have found with the ‘indirect’ marketing approach – typically media, print and digital campaigns – is that the market is becoming so saturated that brands are competing for attention and it can be difficult to get noticed. With the personal approach allowed in direct selling, the customer is given a tailored experience which is relevant to their specific requirements and circumstances and is able to ask questions in order to make an educated decision," says Josh Peace, managing director of Ventas Central.
Ventas Central is based in London and is an outsourced direct marketing and sales company. The firm anticipates expansion to new markets in the 6 months following the launch of the new campaign.Follow Ventas Central on Twitter @VentasCentral
- Contact Name:
- Josh Peace
- Managing Director
- Ventas Central
- Contact Email:
- click to reveal e-mail
- Contact Phone:
- +44 (0) 1245200557
- Company Website:
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