The World Digital Publishing Conference & Expo is the premier event to learn about tried and tested revenue-making strategies, winning editorial solutions and resource management.

WEDNESDAY OCTOBER 15

08:00 Registration desk opens

09:30 - 10:00 Welcome Address

by Martha Stone, Director, Shaping the Future of the Newspaper, World Association of Newspapers

10:00 - 11:00 Keynote Speech
Monetizing digital amid marketplace challenges.

10:00 - 10:45 Caroline Little, Special Adviser, Guardian News & Media, USA (former CEO of Washingtonpost.newsweek Interactive)
 
11:00 - 11:30 Coffee Break

11h30 - 13h00 Session 1
Digital revenue-making innovations
Making money requires multiple revenue streams and a flexible strategy to embrace new revenue sources as they emerge. Digital media executives will explain how their companies have monetized citizen journalism, cross-media advertising, Web TV and mobile channels.

11:30 - 11:55 Manuel Mirat, CEO, Prisacom, Spain
11:55 - 12:20 Matthew Buckland, General Manager, Publishing and Social media, Media24.com / Media 24 /Naspers, South Africa
12:20 - 12:45 Martha Stone, Director, Shaping the Future of the Newspaper, World Association of Newspapers

13:00 - 14:15 Lunch

14:15 - 15:40 Session 2
Digital content innovations
Media companies are gearing up for the U.S. Presidential election coverage with strategies that have never been deployed before: Highly-trained multimedia journalists and high-tech equipment will power some of the most compelling and dynamic journalism the world has ever seen across platforms.

14:15 - 14:40 Stijn Bus , Manager Business Development & Sales, iRex Technologies, The Netherlands
14:40 - 15:05 Eric Scherer, Director of Strategic Planning and Partnerships, Agence France Press, France
15:05 - 15:30 Hans Peter Brøndmo, CEO & co Founder, Plum Software, USA and  Stéphanie Stutz, Web and Mobile Product Manager, ViaMichelin, France

15:40 - 16:00 Coffee Break

16:00 - 17:30 Session 3
Mobile content and revenue innovations
Mobile is the fastest growing revenue stream on the planet. Newspaper companies are building their mobile content and sales operations to catch the wave of burgeoning mobile use, lucrative advertising budgets and growing subscription revenues. Case studies will illustrate how companies are building their mobile operations for the future, and working with ad agencies and suppliers to build their businesses.

16:00 - 16:25 Ilicco Elia, Head of Mobile Europe, Reuters, UK
16:25 - 16:50 Fredrik Oscarson, Founder and VP New Business Director, Mobiento Mobile Marketing, Sweden
16:50 - 17:15 Jorma Härkönen, Senior VP and CEO of Internet and Consumer Businesses, MTV MEDIA, Finland

18:00 - Welcome Drinks


THURSDAY OCTOBER 16

09:00 - 10:25 Session 4
What newspapers can learn from Google to increase online and print revenue
Keynote speech by:
09:00 - 09:45 Moritz Wuttke, CEO, Asia & China, Publicitas, China
09:45 - 10:10 Eamonn Byrne, Business Director, World Association of Newspapers

10:25 - 10:45 Coffee Break

10:45 - 12:10 Session 5
Mergers, acquisitions, research and development at newspaper companies
Smart media companies are investing millions of Euros on acquiring new digital companies that are expected to grow and provide rich rewards. Companies like News Corporation in the US, Fairfax Media in Australia, Axel Springer in Germany, Telegraaf Media Group in the Netherlands and others, have invested in digital company acquisitions in order to win profits over time.

11:05 - 11:30 Frédéric Sitterlé, Special Adviser, Figaro Group, France
11:30 - 12:00 Mirek Kowalski, Managing Director, MyCity Project, Polen
12:00 - 12:25 Philippe Vignon, CEO Edipresse Digital, Edipresse Publications SA, Switzerland

12:10 - 13:45 Lunch