Social media strategy

Why the Oxford Mail is experimenting with WhatsApp

The regional daily has received positive feedback for its WhatsApp service after experimenting with new ways to reach its audience more directly

Posted by Alastair Reid on 16/06/14

10 social media tips for local news organisations

Experts in social media for local news share their tips and advice in what works on a regional level

Posted by Alastair Reid on 04/06/14

Tool for journalists: Muck Rack social sharing reports

Muck Rack has launched a new tool to enable journalists to see how widely their articles are being shared on social media.

Posted by Abigail Edge on 28/05/14

Monitoring the web: practical tips and tools for journalists

Advice for journalists monitoring their patch on social media and elsewhere online

Posted by Rachel Bartlett on 23/05/14

How to: have a digital 'edge' as a new journalist

Advice on digital skills to stand out from the crowd

Posted by Rachel Bartlett on 09/05/14

BBC to launch daily infographics shared on social media

Online visual journalism and social media are playing an increasing role in how the BBC is looking to experiment digitally

Posted by Alastair Reid on 08/05/14

How sports reporting is responding to digital opportunities

A look at how both traditional media companies and digital-only outlets have responded to digital opportunities, particularly around live engagement, mobile audiences and data

Posted by Rachel Bartlett on 02/05/14

Facebook Newswire offers UGC verified by Storyful

Facebook Newswire has been sharing information verified by social newswire Storyful since late March, including images, relevant hashtags and breaking news updates

Posted by Rachel Bartlett on 24/04/14

5 ways news brands can take advantage of Linkedin

Speaking on the final day of the Digital Media Europe conference in London, Isabelle Roughol, the LinkedIn editor for France, shared her tips for publishers on the platform

Posted by Alastair Reid on 09/04/14

8 styles of online video at BBC News

Speaking at the Digital Media Europe, BBC News Online editor Steve Herrmann shared seven different ways of presenting online video that have worked for the broadcaster

Posted by Alastair Reid on 08/04/14

BBC using WhatsApp and WeChat at Indian elections

BBC News India are sending messages to users of private mobile messaging services, distributing news and crowdsourcing information

Posted by Alastair Reid on 04/04/14

Ask Me Anything? How journalists are using Reddit

From newsgathering to engagement, we look at the different ways in which journalists and newsrooms are using Reddit

Posted by Abigail Edge on 04/04/14

Buzzfeed: 'Emotional quotient matters more than IQ' on social

In a keynote at today's Rethink Media conference in Birmingham, BuzzFeed's Jonathan Perelman revealed the two main reasons he believes people want to share content

Posted by Abigail Edge on 25/03/14

Facebook shares tips for engagement and distribution

Features such as recommended pages and articles help to bring content to Facebook users' attention, while publishers can also make use of further tools and follow practical tips to improve engagement

Posted by Rachel Bartlett on 25/03/14

NowThis News: 6 lessons in social video innovation

NowThis News's Editor-in-chief Ed O'Keefe shared his thoughts and insights from experimenting with video on the web at the Digital Innovators' Summit in Berlin

Posted by Rachel Bartlett on 24/03/14

The BuzzFeed 'science': Using data to guide decisions

Scott Lamb, vice president of international at BuzzFeed, outlines how different statistics the site collects can guide editorial and advertising teams

Posted by Rachel Bartlett on 24/03/14

Taking a 'start-up' approach to news innovation

A look at how Belgium broadcaster VRT set up and run an internal start-up focused on engaging the 'YouTube generation'

Posted by Rachel Bartlett on 21/03/14

4 new ways to use social media for newsgathering

Mobile technology and social networks have changed how news is distributed, but are becoming an increasingly important source for news

Posted by Alastair Reid on 20/03/14

Study: Facebook news referrals are 'gaining' on Google

Traffic referrals to news sites from social media sites have overtaken referrals from search, according to a recent report by Parse.ly

Posted by Abigail Edge on 17/03/14

Content experiments for 'the YouTube generation'

A look at some of the digital projects being tested by Belgium public service broadcaster VRT's internal 'start-up', to engage a younger audience online, on mobile and on social media

Posted by Rachel Bartlett on 14/03/14

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From our editors' blog

#Tip: Check out this advice for more effective Facebook posts

Take a look at these six tips for helping your content get more shares and interactions on Facebook.

Posted by Abigail Edge on 2 May 2014

#Tip: Remember these Twitter tips for journalists

Some simple, but not so obvious, ways that journalists can get the most out of Twitter

Posted by Abigail Edge on 1 May 2014

#Tip: Note these ways to optimise images for Twitter's in-stream preview

Find the recommended size and crop ratio to make the most of Twitter's in-stream previews for images.

Posted by Abigail Edge on 9 April 2014

#Tip: How often should you be posting to social media?

Tips for scheduling social media posts

Posted by Abigail Edge on 7 April 2014

#Tip: Remember these guides to online content length

Guidelines to content length for online publishing

Posted by Alastair Reid on 1 April 2014

#Tip: How to build your own personal brand

Robert Hernandez reveals how he has built a successful personal brand on Twitter in this Poynter video

Posted by Abigail Edge on 16 January 2014

#Tip: Social media guidelines for journalists

Curated list of news outlets' social media guidelines from around the world

Posted by Abigail Edge on 15 January 2014

#Tip: Useful tools for digital newsrooms in 2014

A list of tools from NewsWhip for digital journalists

Posted by Abigail Edge on 13 January 2014

#Tip: Advice for journalists using LinkedIn

Two posts offering useful advice on how to get the most out of LinkedIn

Posted by Rachel Bartlett on 3 December 2013

#Podcast: Using Instagram to find and share media with meaning

A podcast on how media outlets are using Instagram to share images

Posted by Rachel Bartlett on 29 November 2013

#Tip: Take a note of this list of tools and apps via the ONA conference

Collection of apps and tools based on the ONA conference

Posted by Rachel Bartlett on 14 November 2013

#Tip: Catch up on video from BBC social media event

Videos from the BBC social media conference

Posted by Rachel Bartlett on 11 November 2013

#Tip: See these stats on news site traffic from social media

40% of social traffic is mobile, and other key stats from a study by Chartbeat

Posted by Sarah Marshall on 1 November 2013

#Tip: Read this post on the 'psychology of social media sharing'

Tips on increasing engagement on Facebook, as discovered through analysing posts by the Boston Globe

Posted by Sarah Marshall on 29 October 2013

#Tip: A guide to the best time for posting to social media and more

A guide to audience engagement stats on Facebook, Twitter, blogs, emails and more

Posted by Alastair Reid on 26 September 2013

#Tip: See how news spread on social media in August

Research finds the most tweeted story in August was Guardian story on arrest of David Miranda

Posted by Sarah Marshall on 19 September 2013

#Tip: Use foller.me for quick, free Twitter analytics

Tips on using foller.me as a Twitter analytics tool for editors

Posted by Alastair Reid on 30 August 2013

#Tip: Three ways journalists can use Facebook more effectively

Tips for using Facebook as a journalists, including using list and search facilities

Posted by Rachel Bartlett on 7 August 2013

#Tip: Remember Jay Rosen's social media tips for journalists

Jay Rosen's tips on social media for journalists

Posted by Alastair Reid on 2 August 2013

Five key courses for journalists in September

We are organising courses in data journalism, iPhone reporting, open data for journalists and creating a buzz on social media

Posted by Sarah Marshall on 31 July 2013

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