"It takes 20 years to build a reputation and five minutes to ruin it.  If you think about that, you’ll do things differently."
– Warren Buffett


Social media can make or break your reputation, so it’s vitally important to get it right. This half-day interactive course is designed to help you maximise your social media presence and avoid making critical mistakes. Plus, how to handle it if you do make a mistake.

It will involve discussions, case studies and plenty of "OMG! I can't believe they did that".

This course will show you:
  • How to find your voice, build your brand and increase visibility
  • What, when and where to post, plus what works and what doesn’t
  • How to spotting social media pitfalls in order to avoid them
  • The top 10 social media crises and how to avoid them
Who is this course for? This course is aimed at anyone who wants to improve their existing online presence such as freelancers, journalists, writers, presenters, entrepreneurs, start-ups, NGOs. It is designed for intermediate social media users and is not suitable for total beginners.

What do I need to bring? You’ll need a laptop/tablet/notebook

About Sue Llewellyn

Sue Llewellyn Sue is a former BBC journalist who spent 15 years in the TV newsroom as a producer and reporter. Over the last five years  she has delivered board-level digital strategy and social media training across the BBC, RTÉ News, the Foreign and Commonwealth Office, Immediate Media Group and many others.

To date Sue has trained over 4,000 journalists, programme makers, PRs, editors and executives – including many of the top names in British broadcasting.  She is also a regular speaker at conferences in the UK and Europe on how journalists and newsrooms use social media.

Find her on Twitter @suellewellyn