AND to develop 'thisis' brand
AN Digital signs agreement with the One Off to enhance identity of the online brand in the regions
AN Digital signs agreement with the One Off to enhance identity of the online brand in the regions
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Associated Northcliffe Digital has appointed brand consultants the One Off to develop its 'thisis' network of 32 regional newspaper websites.
According to AND, the idea is to build on the success of the network, which it claims has enjoyed 40 per cent growth in traffic over the past 12 months.
Sean Mahon, marketing services director, said: "Over the coming months we have some exciting upcoming developments within the jobs, property and motors classified sections of our 'thisis' sites and we want to make sure our newspapers, websites and other local media campaigns are working as effectively as possible together."