Credit: Photo by Andre Taissin on Unsplash News Bloomberg Media and Puck's subscription strategy: 'wake up the sleepers and prioritise the keepers' One is a giant legacy publisher, the other is a small US startup. They both know that focusing on high-value readers is the best user revenue plan for 2024 By Jacob Granger • 3 min read
News How to communicate well with your colleagues Nobody needs another monologue in their inbox. Axios and Slack co-founders share tips on making your team messages short, clear and efficient By Jacob Granger • 2 min read
Credit: Created using Magic Media, a generative AI app by Canva News Intensive AI training by FT Strategies and GNI open for applications The Artificial Intelligence Launchpad Programme promises to teach eight news publishers how to optimise audience engagement and content monetisation through AI By Jacob Granger • 2 min read
News Emotions in journalism: how to manage the good, bad and ugly Burying our feelings is no good. Learn to deal with the inevitable ups and downs of the profession By Jacob Granger • 5 min read
Credit: Created using Magic Media, a generative AI app by Canva News Predictions for journalism 2024: audience-first strategies, formats and products From podcasts to newsletters and first-party data collection, newsrooms will need to work harder to discover and attract fragmented audiences. Human-centred journalism is the way to go By Jacob Granger • 7 min read
Credit: Created using Magic Media, a generative AI app by Canva News Predictions for journalism 2024: mental health and wellbeing Newsroom managers recognise that the success of their organisation depends on their ability to combat burnout and implement risk mitigation By Jacob Granger • 4 min read
Credit: Created using Magic Media, a generative AI app by Canva News Predictions for journalism 2024: independent, local news and media startups Audiences are feeling jaded about mainstream media and institutions, whilst being coveted by content creators. Smaller news organisations are well-placed to meet the demand for engaging content By Jacob Granger • 5 min read
Credit: Created using Magic Media, a generative AI app by Canva News Predictions for journalism 2024: newsroom leadership and strategy AI will advance conversations around user needs, bridge roles and product management but newsrooms need to diversify and upskill their teams to make it work By Jacob Granger • 7 min read
Credit: Created using Magic Media, a generative AI app by Canva News Predictions for journalism 2024: misinformation, online safety and press freedom New technologies are used to undermine the credibility, security and ability of journalists to do their jobs. Partnerships with tech companies and democratic governments will set new precedents By Jacob Granger • 5 min read
Credit: Created using a generative AI app DALL•E News Predictions for journalism 2024: AI and audience revenue As the hype surrounding the tech fizzles out, news outlets must look for practical applications - like deeper personalisation and improved accessibility - to support their business model By Marcela Kunova • 5 min read
Credit: Created using Magic Media, a generative AI app by Canva News Predictions for journalism 2024: social media platforms and strategies Can newsrooms afford to bet on platforms that keep chopping and changing? They will have to if they want to (re)build relationships with youngsters. Trust and revenue can be yielded if this is done right By Jacob Granger • 4 min read
News Washington Post releases year-in-review feature for subscribers Readers can get a Spotify Unwrapped-esque summary of how many stories they read in 2023 and get a personalised "thank you" from their favourite journalist By Jacob Granger • 1 min read
