Journalism UK Journalism UK
Sign In Sign Up
Sign In Sign Up

How Uusi Juttu added 10,000 paying members in three weeks

Zetland's Finnish sister title used the tried-and-tested method of turning existing readers into the most reliable source of audience growth

Jacob Granger
Jacob Granger
December 04, 2025 – 4 min read

Share with a colleague

How Uusi Juttu added 10,000 paying members in three weeks
Jakob Moll, co-founder and international director, Zetland, speaking at Newsrewired on 26 November 2025. Credit: Mark Hakansson / Marten Publishing

This article is free to read, sign up today.

Sign me up

Already have an account? Sign in

Side hustles for journalists: Top up your income and learn new skills
Photo by Garrhet Sampson / Unsplash
News

Side hustles for journalists: Top up your income and learn new skills

From narrating audiobooks to moonlighting as funeral celebrants, journalists can use their skills in many weird and wonderful ways to make some extra money
By Jacob Granger • 6 min read
NCTJ: News employers ask for advanced AI skills from graduates
Image generated by DeepAI
News

NCTJ: News employers ask for advanced AI skills from graduates

Critical AI prompting, fact-checking, context awareness, and ethical judgement are the new must-have skills for fresh recruits
By Jacob Granger • 3 min read
Why we need to return to accountability reporting
Courtesy of Dhruti Shah
News

Why we need to return to accountability reporting

As the spotlight turns on how the press treated Professor Jason Arday, what should journalists consider?
By Dhruti Shah • 3 min read
Journalism UK Journalism UK

Inspiring newsrooms, empowering journalists

© 2026 Published with Ghost