Are you a social media expert looking for a new and exciting challenge in the world of chefs and hospitality?

The Staff Canteen is a leading specialist media business and we are looking for an experienced and creative Social Media Manager to join our innovative team at our fantastic Basingstoke office.

The Staff Canteen is the UK’s largest network of professional chefs, with 70,000 members, 425,000 social media followers and 1,200,000 minutes of video viewed every month (the No.1 chef channel on YouTube). Products include: website, app, social channels (YouTube, Facebook, Instagram, Twitter, Snapchat, Pintrest), job board and 30+ live events every year. Our fast-growing team is leading the way in cross platform chef networking and content.

We’re passionate about chefs and they’re passionate about The Staff Canteen!

Responsibilities

  • Develop, implement and manage our social media strategy
  • Align social media strategy across the business
  • Define most important social media KPIs
  • Manage and oversee social media content, including meme, GIF creation
  • Measure the success of every social media campaign
  • Stay up to date with the latest social media best practices and technologies
  • Coach, train and mentor business as a whole
  • Work closely with the editorial team to ensure content is informative and appealing
  • Copywriting content for Social Media Channels as well as maintaining great images
  • Monitor, analyse and respond to social media reviews
  • Monitor SEO and user engagement and suggest content optimization
  • Develop influencer network
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Collaborate with Marketing, Sales and Editorial teams
  • Provide constructive feedback
  • Assist the Editor with the day to day running of the department
  • Look for innovative ways to keep The Staff Canteen as a leader in its field

Essential skills & experience

  • 2 years minimum experience as a Social Media Manager especially in high growth environment
  • Experience using social media for brand awareness and impressions
  • Evidence of growing followers; engagement
  • Excellent knowledge of Facebook, Twitter, LinkedIn, YouTube, Vimeo, Pinterest, Instagram, Snapchat and other social media best practices
  • Understanding of SEO and web traffic metrics
  • Excellent understanding of social media KPIs
  • CMS experience
  • Excellent multitasking, critical thinking and problem-solving skills
  • Ability to think outside box to generate creative and innovative ideas
  • A proactive approach to investigating and good research skills
  • Good time-management skills
  • Strong interpersonal skills
  • Willingness to learn, take on new challenges and be proactive in pushing the company forward
  • Confident in attending live events and interacting with clients and members
  • Able to demonstrate interest in the subject and in our website
  • IT skills and familiarity with commonly used software, such as HTML, Photoshop, iMovie
  • Qualification in Communications, Marketing or relevant field

 

Desirable skills and experience

  • Experience with social media analytics tools
  • Familiarity with web design and publishing
  • Familiarity with Adobe programs (Photoshop or InDesign)
  • Digital marketing
  • Paid marketing campaigns
  • Experience in managing a team
  • A knowledge of the hospitality industry and an interest in food

Package

  • Fantastic development opportunities with a structured career path
  • Part of a great team with ongoing social events throughout the year
  • Company pension scheme
  • Competitive salary
  • 25 days holiday

How to apply

To proceed with your application please send a copy of your CV and a covering letter to cara@thestaffcanteen.com

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