Credit: Photo by GeoJango Maps on Unsplash News What can be done to create more viable routes into journalism? 80 per cent of the UK press hold university degrees, a one-way route into journalism which is stopping the industry being more representative By Jacob Granger • 6 min read
Credit: Photo by Letizia Bordoni on Unsplash News Behind the scenes of A/B testing: benchmarks and insights from three digital publishers Got a hunch on how to get more readers to take up subscriptions? Get inspired to test out your hypothesis and interpret the results By Madeleine White • 5 min read
Credit: Photo by Jason Hogan on Unsplash News Five questions for every newsroom to ask themselves on World Press Freedom Day World Press Freedom Day is a reminder of why democracy and a free press matter. But conversations about safety, sustainability and sourcing need to be an all-year priority By Catherine Edwards • 5 min read
Credit: Photo by Terry Vlisidis on Unsplash News Introducing the periodic table of community strategy Use all 10 elements of this chart to form deeper bonds and reactions within your community By Michelle Goodall • 6 min read
Credit: Photo by Joanna Kosinska on Unsplash News Seven must-know Substack tips for journalists Veteran journalist and Substack's own Farrah Storr provides pointers on engaging with and monetising loyal readers By Tim Pollard • 3 min read
Credit: Photo by Clint Adair on Unsplash News How a membership model can provide value to your newsroom beyond just money A loyal and mobilised audience is worth a lot more than the revenue it generates. Black Ballad shows it can inform your coverage, sell event tickets and even bring you new hires By Jacob Granger • 4 min read
Credit: Image by Convert GDPR on Flickr News Collecting first party data: Why meaningful consent should matter to publishers Collecting audience data is part of building a relationship with readers By Ben Erdos • 3 min read
Credit: Mousetrap Media/Christina Jansen News Meet your speakers for our Newsrewired conference in May Do not miss out as we head back to physical venues to discuss the exciting future of digital journalism with industry experts, innovators and thought leaders By Jacob Granger • 6 min read
Credit: Photo by ConvertKit on Unsplash News Why The Telegraph is making audio-first journalism a priority moving forward Having a dedicated audio team has helped to cover the coronavirus pandemic and the Ukraine war both quickly and creatively. But the focus moving forward is narrative-driven episodic content By Jacob Granger • 5 min read
Credit: ApolitikNow via Flickr News New GNI-funded AI fellowships invite journalists to work with tech colleagues Journalists can apply for a free fellowship that will support them in working with a tech colleague on an AI project for their newsroom By Catherine Edwards • 2 min read
Credit: Photo by Infinity Shutter from Pexels News Quartz pivots from paywall to registration wall, making the bulk of online content free-to-read When 75 per cent of subscription conversions come from newsletters, it makes more sense for that place to become your primary "ask" to pay By Jacob Granger • 3 min read
Credit: by freestocks/ Unsplash News Three reasons why your newsroom may want to use Twitter Spaces The social audio feature has given news organisations like The New Statesman and Tortoise a way to chat with their audience about the stories they are keeping a close eye on. But the possibilities do not end there By Catherine Edwards • 4 min read
