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How to earn the click: Navigating Google’s unpredictable search results
News

How to earn the click: Navigating Google’s unpredictable search results

Maddie Shepherd, SEO director at CBS News and Stations, says there is both an art and a science to getting highly ranked on Google: prioritise time on page and deliver on your headlines
By Jacob Granger • 4 min read
Google Discover in 2025: what works and what doesn't
Credit: Photo by Vitaly Gariev on Unsplash
News

Google Discover in 2025: what works and what doesn't

The mobile-first content feed can be a much-needed traffic magnet, but the changes keep coming. Here's what newsrooms need to know right now about their SEO strategy
By Jacob Granger • 3 min read
TikTok didn’t mean to become a breaking news platform - but it did
News

TikTok didn’t mean to become a breaking news platform - but it did

Prioritise presence over perfection when a major story breaks on TikTok
By Erika Marzano • 5 min read
BBC public survey backs its mission, but questions its effectiveness
"Camera crews outside the BBC HQ at New Broadcasting House" by Ben Sutherland, CC BY 2.0
News

BBC public survey backs its mission, but questions its effectiveness

The "Our BBC, Our Future" report highlights large gaps between what the public perceives as important and how well the broadcaster delivers on it
By Jacob Granger • 2 min read
B2B publisher Citywire launches AI-powered research tool to deepen user engagement
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B2B publisher Citywire launches AI-powered research tool to deepen user engagement

Citywire AI is a time-saver for professional investors looking for in-depth research and market trends
By Jacob Granger • 2 min read
Why every newsroom needs a transparency editor
News

Why every newsroom needs a transparency editor

It has to be somebody's full-time job to show how big decisions are made
By Wytse Vellinga • 4 min read
How Reach built its own brand safety tech to fight back against revenue-killing word blocking
Credit: Maëva Vigier on Unsplash
News

How Reach built its own brand safety tech to fight back against revenue-killing word blocking

Fiona Salmon and Ben Pheloung explain how Mantis delivered 39 per cent more audience reach, what other publishers can learn from the build vs buy decision, and why understanding your content mix matters more than ever
By Marcela Kunova • 4 min read
Quick reads

£14k raised in crowdfunder for mental health of Arab women journalists

The Marie Colvin Journalists' Network hit its £10k target within 24 hours and will provide mentorship and counselling with the proceeds
By Jacob Granger • 1 min read

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