Escapism magazine has been officially named the UK’s largest independent travel title according to the latest set of ABC figures released this morning.
With a total circulation of 81,988, the monthly magazine has secured the top spot in its category, surpassing other titles including Conde Nast Traveller, The Sunday Times Travel Magazine and National Geographic Traveller.
Having only launched in May last year, this is the magazine’s first ABC certification and an impressive milestone for a relatively new title.
"We're obviously delighted that Escapism has become the country's largest-circulating independent travel magazine less than a year since launch," says editor Jon Hawkins. "We set out to create a magazine that took a fresh, exciting and different look at travel, and these circulation figures prove that's exactly what readers were looking for."
Tim Slee, CEO of Square Up Media, the publishing house behind Escapism, shares the excitement:
"We couldn't be happier with the success Escapism has achieved in its first year – it has surpassed all our expectations. Publishing the largest magazine in its category was always our intention from launch, and now our aim is to ensure it continues to kick ass. We’re up for the challenge."
In addition to this the magazine has reported strong digital figures, with more than 20,000 subscribers to its weekly newsletter and in excess of 270,000 entrants to its monthly competitions since June 2013.
The free title is distributed monthly alongside the London Evening Standard at Zones 1 and 2 London Tube stations as well as select venues and local airports.
Continuing the company’s success, Square Up Media’s flagship title, Square Mile magazine, has reported a 4% increase in its ABC figure with a total circulation of 50,860..This is the fifth consecutive rise from the title and comes in the wake of the magazine’s most successful ever edition: Issue 86 included an exclusive interview with The Wolf of Wall Street star Leonardo Di Caprio, and alongside its print run it was read by more than 12,000 people online – a record for the title.
Escapism magazine is a free, mass-market travel title for urban Brits with one eye on the job and another on the next holiday, packed with expert advice, inspirational features and beautiful imagery.
Each issue of Escapism is complemented by an interactive tablet edition, featuring the best of the print magazine alongside a host of extras including photo galleries, videos and interactive features.
Square Mile magazine was created in 2005 and is the leading luxury lifestyle publication for the City of London. It is distributed every month to 52,000 affluent business people working in financial industries.
Square Up Media
Square Up Media is one of London's leading luxury publishing houses. Its portfolio includes Square Mile, Hedge, Escapism and Foodism. For more information, visit squareupmedia.com
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