Franchising setup specialist Lime Licensing Group is beating the Brexit blues with a business that has enjoyed 400% growth since the announcement of the UK’s intention to leave the EU.
Bradford-based Lime Licensing designs franchise systems that allow companies to expand by creating franchised branches around the UK and overseas – and business is so good, it has even started to franchise itself, with executives starting Lime Licensing offices in other regions of the UK.
According to Andy Cheetham, managing director at Lime Licensing Group, the business has benefited from ‘unprecedented demand’ for its services since the Brexit vote as organisations big and small are keen to get on with expansion.
“Contrary to what a lot of the media is saying, our experience is that British businesses are going for it.” said Andy. “They’re not waiting, they’re not contracting or being cautious, they’re aggressively expanding and choosing to franchise as the format for that. Our company is flying. If this is Brexit, please give us more!”
Demand for its services from both SMEs and larger companies since the Brexit vote has seen Lime Licensing open a new office in Lincolnshire and plan for two further openings in other regions.
“Maybe it’s a reaction, or a bit of a fightback, either way we are seeing a huge uplift.” added Andy. “We hear a lot of doom and gloom, but our reality is very different, we’re expanding because our clients are expanding. That’s why we’ve started to franchise our own business too.”
Franchising allows companies to expand by setting up ‘clones’ of the original business. According to Cheetham, his highly specialised management team has helped almost 2,000 businesses launch as franchises since its inception in 1993.
“In recent months,” added Andy. “We’ve designed and launched franchise systems for a vehicle leasing company, a mobile coffee brand, a sports coaching business, a pest control company and we are currently designing three brand new franchises in business consultancy, training and the care sector.”
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