Entrepreneur, crystal specialist and astrology expert Louise Muir-Sage is celebrating success by expanding her business Something Kind of Woo by opening a healing space, Something King of Woo Too, in the High Street, Royal Wootton Bassett, Wiltshire
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ENTREPRENEUR Louise Muir-Sage is so overwhelmed by community support in Royal Wootton Bassett in Wiltshire for her new crystal and spiritual emporium, Something Kind of Woo, she’s already expanding with the opening of Something Kind of Woo Too!
It was only two months ago that town mayor Cllr Steve Bucknell officially cut the ribbon on her first retail shop at 23 Merchant House, High Street, Royal Wootton Bassett selling crystals of all types and other spiritual goods. Since then the shop has been a hive of activity.
She said: “My aim was to share my love of crystals, their beauty and their properties with others. The response from the community has been so overwhelming and has allowed me to expand substantially far sooner than I’d ever hoped.
“Customers have ranged from people who just love shiny objects, to those who really embrace crystals in their everyday lives. Parents come in to get products for their children and locals often just come in to browse.”
She’s also supported fellow business owners by stocking their products including silver jewellery from Charming Bee Accessories and the latest books of local author Lis McDermott.
Something Kind of Woo Too has now opened next door at 24 Merchant House and offers something related but different to the shop itself.
“This is a private healing centre,” Louise said, “I’ll be offering energy healing through Reiki, chakra balancing, 1-2-1 meditation sessions and other mindful practices.”
Louise has been interested in crystals for many years and it was in 2024 that she began running Coffee & Crystal events in collaboration with fellow retailer The Little Gem Café. Now she still offers these events in person and online.
Cllr Fiona Holness, Royal Wootton Bassett’s deputy mayor, said:
“It was a pleasure to meet with Louise. I’m really thrilled to see that within a few short months she’s expanded her business next-door and will be offering Reiki treatments which will be accessible to the people of Royal Wootton Bassett and nearby. I wish her all success for the future.”
\***Louise Muir-Sage (camera right) with deputy town mayor Cllr Fiona Holness at the official opening of Something Kind of Woo Too, at Merchant House, Royal Wootton Bassett just a few months after opening her retail crystal shop.**
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