Rob’s Holby City character, Arthur Digby, is fighting for survival after battling with melanoma for a second time.
Having acted out the life of a skin cancer patient, Rob is hoping that May’s Melanoma Awareness Month will encourage more people to give themselves, or their partners, a once-a-month skin check.
He said: “Whilst playing a character that has been affected by melanoma I’ve become increasingly aware of the importance of regular skin checks.
Self examinations, can alert you to changes in your skin and aid in the early detection of skin cancer.”
National skin cancer charity, Melanoma UK, will be promoting #MelanomaCheck in a bid to increase awareness of the disease, and hope that Rob’s words will inspire others:
Gillian Nuttall, founder of Melanoma UK commented:
“The melanoma story line in Holby has certainly done a good job in raising awareness of the disease. Our helpline has seen an increase in calls from people who otherwise might not have paid attention to a skin change. Rob Ostlere’s portrayal of a patient has resonated with a number of melanoma sufferers.”
In February, X-Men actor Hugh Jackman, appealed to people to wear sun cream and get regular skin checks after having his fifth skin cancer removed since 2013.
Melanoma is the most serious form of skin cancer and over 12,500 new cases were diagnosed last year.
Notes to Editors
Contact: Gillian Nuttall
Recent statistics show that the number of people diagnosed with Malignant Melanoma, the most serious form of skin cancer, is five times higher than it was 40 years ago.
Across the country, the number of people admitted to hospital for skin cancer increased by 41 per cent in five years.
According to a study, conducted by researchers at Public Health England, admissions for both non melanoma skin cancer and malignant melanoma rose ‘significantly’ from 87,685 in 2007 to 123,808 in 2011.
The rise in popularity of sunbeds and sunlamps may have also contributed to the increased rates.
Cancer Research UK states that more than 13,000 people are now being diagnosed with the disease every year, or 17 for every 100,000 people in Great Britain. In the mid 70s approximately 1,800 people were diagnosed with malignant melanoma each year, or just over 3 per 100,000 people.
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