Marten Publishing / Mark Hakansson News What does it really mean to serve a community today? Communities yearn for a sense of pride, validation or a confidence boost - outcomes which benefit their lives, not just increasing our page views By Jacob Granger • 7 min read
News Next stop, Norway: Lessons from Zetland's European expansion Jakob Moll reveals how the Danish company with community at its heart keeps scaling to neighbouring Nordic markets, and how you too can build a deeper relationship with your audience with their tried-and-tested model By Marcela Kunova • 3 min read
News How Mumsnet's new CEO turned 25 years of women's voices into AI gold Sue Macmillan's journey from Labour Party digital chief to running one of Britain's most influential parenting platforms reveals how authentic community-building and smart tech adoption can transform a publishing business By Marcela Kunova • 5 min read
News What can journalism learn from recipe videos? Viral food content creators have figured out that faces matter more than formats By Jon Laurence • 4 min read
News New toolkit helps journalists build trust through public collaboration The project provides a roadmap for news organisations seeking to bridge the gap between elite journalism and social media chaos, offering a third way that prioritises both truth and community engagement By Marcela Kunova • 2 min read
Credit: Amy Cooke Photography News Three smart strategies in the worlds of podcasts, newsletters and news apps Find out how the Women's Running podcast is using Discord to engage listeners, City A.M is capturing commuters with push notifications and The Spectator is relishing its new food and drink audience By Jacob Granger • 2 min read
Credit: Mark Hakansson / Marten Publishing News The autocrat's playbook: How democracy dies and what we can do to stop it Reporters who have worked under Putin, Erdogan and the Taliban share what they have learned about how autocrats consolidate power and how communities can fight back against the erosion of democratic freedom By Jacob Granger • 4 min read
Credit: Mark Hakansson / Marten Publishing News How Britain's most established news brands are reinventing themselves for the digital age Leaders from The Times, Sky News and Reuters reveal why chasing fewer but more engaged readers - and embracing AI as a creative tool rather than a threat - is proving more profitable than old-school mass reach strategies By Jacob Granger • 2 min read
Credit: Mark Hakansson / Marten Publishing News Naja Nielsen, media director of SVT: 'We don't have decades to get used to AI' The former BBC digital director says that newsrooms find themselves in another digital disruption and they need to act fast as user behaviour is rapidly changing By Jacob Granger • 2 min read
News 20 trailblazing women in journalism Interviewers at the top of their game, stars to watch, digital maestros and strategic masterminds - a few of our top picks of women paving the way for others By Jacob Granger • 5 min read
News Community-led listening project offers solutions to journalism’s biggest challenges 'There is not a single user asking for more, cheaper content. They want connection, collaboration and care,' says Shirish Kulkarni, reflecting on a collaborative project between Media Cymru and BBC By Shirish Kulkarni • 3 min read
Credit: Photo by SpaceX on Unsplash News 10 new and interesting media launches on our radar New media companies are developing close-knit relationships with readers, unusual business models and solutions to long-standing industry challenges By Jacob Granger • 7 min read
