Credit: Mark Hakansson / Marten Publishing News How advertising can support local media without annoying readers Ipswich.co.uk shows how much articles cost to create and credits the local advertisers that made it free to read By Oliver Rouane-Williams • 4 min read
Credit: by Redd on Unsplash News What next for native advertising, and how can publishers benefit? Global spending on native advertising is rising fast and is only predicted to keep growing. So how can publishers who have not yet taken advantage of this revenue stream get a piece of the pie? By Catherine Edwards • 6 min read
Credit: Image from pexels.com News German publishers are concerned the EU's ePrivacy Regulation is putting their digital advertising revenue at risk, study finds The Association of German Magazine Publishers (VDZ) found news websites expect their revenue from native and programmatic advertising, as well as digital subscription sales, to drop By Mădălina Ciobanu • 2 min read
Credit: Screenshot from The Village News Why The Village Ukraine is looking to slow down its growth, two months after launch The team met its audience target for the first three months in just one month By Catalina Albeanu • 3 min read
News The big challenges of special projects Special projects are often born from a collaboration between many different teams inside an organisation, so how can they best be managed? By Dorien Luyckx • 2 min read
Credit: Image from Pixabay News Lessons from email newsletters can apply to news distribution on other platforms, report shows The latest research from the Reuters Institute for the Study of Journalism (RISJ) analyses the opportunities and pitfalls of editorial newsletters and their impact on news distribution By Mădălina Ciobanu • 4 min read
Credit: Image by Claudio Divizia on Shutterstock News 3 publisher strategies for making money from online news video Latest RISJ report reveals how publishers are monetising video content on their websites and elsewhere By Caroline Scott • 3 min read
Credit: Screenshot of El Español News 7 months after launch, El Español finds it challenging to pursue both high traffic and subscriptions Web traffic to the crowdfunded media outlet is higher than expected, says co-founder María Ramírez, but subscriptions are not keeping up By Mădălina Ciobanu • 4 min read
Credit: By AdamPrzezdziek on Flick. Some rights reserved. News 5 key research findings on distributed content strategies from INMA The report from the International News Media Association highlights the necessity for publishers to become 'cooperative competitors' By Caroline Scott • 3 min read
Credit: Image from BuzzFeed.com News Distributed news: How BuzzFeed curates stories for social platforms BuzzFeed uses a one to 13 ranking system to prioritise between platforms and decide where a story should be published By Mădălina Ciobanu • 5 min read
Credit: Image by Thinkstock News Building trust: The challenges for publishers in editorial and advertising According to the latest report from the AOP, native advertising is the main revenue opportunity for publishers, while ad-blockers are one of the major threats. So what can media outlets do to preserve readers' trust? By Mădălina Ciobanu • 4 min read
Credit: By m anima on Flickr. Some rights reserved . News 3 micropayment platforms to help fund the future of news With one-year old start up Blendle poised for launch in Germany next month, we look at the similarities and differences between the platform and two other micropayment services for news By Mădălina Ciobanu • 5 min read
