Credit: Mousetrap Media / Frank Noon News Mattia Peretti: 'Audiences are missing from the conversation about AI' It is no wonder that readers do not like or trust the news when it is not created to respect them and their time, says a media visionary By Jacob Granger • 2 min read
Credit: Mousetrap Media / Frank Noon News Reinventing digital advertising (now that cookiepocalypse is not happening) How News UK and Reach plc are building their own first-party advertising platforms to take command of new commercial opportunities By Jacob Granger • 2 min read
Credit: Mousetrap Media / Frank Noon News Your questions answered: how to price news products Candr Media Group CEO Chris Dicker on how to charge the right amount at a time of AI companies undermining the business model of news By Jacob Granger • 5 min read
Credit: Frank Noon / Mousetrap Media News "No longer can a news outlet’s name guarantee the audience will come and stay" Journalism's survival is a must in the age of big tech, says former CNN anchor Nina dos Santos By Nina dos Santos • 5 min read
Credit: Mousetrap Media News Who to follow: 110 media consultants to help your newsroom There is a wise owl out there for any challenge your newsroom wants to solve, like coming up with a brand new social media strategy, improving newsroom culture or implementing generative AI workflows By Jacob Granger • 8 min read
Credit: Photo by Andrik Langfield on Unsplash News 40 media podcasts that should be on every journalist's radar in 2025 We have your podcast fix right here: stay on top of the latest media world updates and get tips to improve your day-to-day work By Caroline Scott • 4 min read
Credit: Photo by Pam Menegakis on Unsplash News Post-cookie playbook: how do publishers develop first-party data strategies? Emails are not the only way to learn more about your audience. Events, games and gifting articles are also effective By Jacob Granger • 3 min read
News Humans vs machines: the publishing world's tech tango Tech for humans or humans for tech, that is the question By Andrew Webb • 4 min read
News Depth not scale: How Times Radio is building an engaged YouTube following News UK's digital broadcaster says that long watch times and hitting the right markets trump big subscription numbers By Jacob Granger • 4 min read
Credit: Photo by Štefan Štefančík on Unsplash News How Amedia's new content strategy helped engage young audiences Young audiences are mobile-first, if not mobile-only, but going after their platform of choice is only step one By Kevin Anderson • 5 min read
News WAN-IFRA launches gaming tool NewsArcade with six-month free trial Transform your existing news content into games to capture young audiences, counter mis- and disinformation, and boost media literacy By Jacob Granger • 1 min read
News Meet the media innovator breaking down barriers between Polish and Ukrainian women When war broke out in Ukraine, veteran journalist Joanna Mosiej saw a gap in media coverage. Her response was to build a bilingual platform that now reaches 80,000 Polish and Ukrainian women monthly By Marcela Kunova • 3 min read
