Photo by Brands&People on Unsplash News How freelancers can get multiple commissions from one idea Get more bang for your buck by looking for hidden angles, changing the format and making the most of press trips By Cristiana Bedei • 4 min read
News The local news crisis: when innovation and tradition both fall short Small-scale government support could transform a sector on its last legs, says David Floyd of Social Spider By David Floyd • 4 min read
Credit: Mark Hakansson / Marten Publishing News How Mill Media and Zetland scaled their membership models Small teams, focused content, and tech-forward thinking drive profitability where legacy media struggles By Jacob Granger • 3 min read
Credit: Frank Noon / Mousetrap Media News The four-step subscription lifecycle: engagement, conversion, retention and win-backs How do the likes of DER SPIEGEL and L'Equipe turn fly-by readers into loyal subscribers? The Audiencer's Madeleine White dives into top case studies, best practices and benchmarks By Madeleine White • 5 min read
Credit: image generated by Magic Media, a generative AI tool by Canva News Predictions for journalism 2025: revenue, subscriptions and registrations Where is the money coming from to fund news? Help from the government, philanthropy and big tech is far from guaranteed. Readers might pay, if they get a more compelling and relevant package By Jacob Granger • 10 min read
Credit: Mousetrap Media News Who to follow: 110 media consultants to help your newsroom There is a wise owl out there for any challenge your newsroom wants to solve, like coming up with a brand new social media strategy, improving newsroom culture or implementing generative AI workflows By Jacob Granger • 8 min read
Credit: Alexey Savchenko on Unsplash News What publishers can learn from gaming Newsgames are time-consuming and costly to produce but they offer dopamine hit that can bring in a new, loyal audience By Joseph Cummins • 4 min read
Credit: Created using Magic Media, a generative AI app by Canva News How NRK uses AI-generated summaries to boost younger readers’ engagement In this special series that focuses on journalism rather than algorithms, we look at how the Norwegian broadcaster saw audiences doubling their reading time since it started adding automated summaries to its articles By Marcela Kunova • 2 min read
Credit: Billy Wilson on Flickr News New app uses geolocation to help local publishers boost ad revenue 24hourlondon advertises local businesses to people as they move around the town instead of relying on page views By Marcela Kunova • 2 min read
Credit: Mark Hakansson / Mousetrap Media News How MyLocal Lincolnshire and Ping! are innovating local media Two original approaches to community journalism show that it is possible to own and monetise content for your nearest and dearest readers By Jacob Granger • 3 min read
Credit: Photo by Kelly Sikkema on Unsplash News News subscriptions hit a snag amid cost-of-living crisis, RISJ report finds One in six Britons cancelled or renegotiated cost owing to tight household budgets and steep price increases post-trial By Jacob Granger • 3 min read
Credit: MyLocal News The Lincolnite develops new platform to monetise local journalism MyLocal is a personalised, community-centric website and app that reimagines a sustainable future for local news By Marcela Kunova • 3 min read