Credit: Mousetrap Media / Frank Noon News Mattia Peretti: 'Audiences are missing from the conversation about AI' It is no wonder that readers do not like or trust the news when it is not created to respect them and their time, says a media visionary By Jacob Granger • 2 min read
Credit: Mousetrap Media / Frank Noon News Reinventing digital advertising (now that cookiepocalypse is not happening) How News UK and Reach plc are building their own first-party advertising platforms to take command of new commercial opportunities By Jacob Granger • 2 min read
Credit: Mousetrap Media / Frank Noon News Your questions answered: how to price news products Candr Media Group CEO Chris Dicker on how to charge the right amount at a time of AI companies undermining the business model of news By Jacob Granger • 5 min read
Credit: Photo by Pam Menegakis on Unsplash News Post-cookie playbook: how do publishers develop first-party data strategies? Emails are not the only way to learn more about your audience. Events, games and gifting articles are also effective By Jacob Granger • 3 min read
News Humans vs machines: the publishing world's tech tango Tech for humans or humans for tech, that is the question By Andrew Webb • 4 min read
Credit: Photo by Štefan Štefančík on Unsplash News How Amedia's new content strategy helped engage young audiences Young audiences are mobile-first, if not mobile-only, but going after their platform of choice is only step one By Kevin Anderson • 5 min read
News WAN-IFRA launches gaming tool NewsArcade with six-month free trial Transform your existing news content into games to capture young audiences, counter mis- and disinformation, and boost media literacy By Jacob Granger • 1 min read
News Meet the media innovator breaking down barriers between Polish and Ukrainian women When war broke out in Ukraine, veteran journalist Joanna Mosiej saw a gap in media coverage. Her response was to build a bilingual platform that now reaches 80,000 Polish and Ukrainian women monthly By Marcela Kunova • 3 min read
News The Telegraph gears up to cover the US election on Reddit The last 18 months of building relationships with community moderators will pay dividends on polling day in the United States By Jacob Granger • 3 min read
Credit: Freddie Collins on Unsplash News Money, mission, and metamorphosis: can public interest journalism reinvent itself? New global report reveals urgent need for innovative financing solutions as technology giants reshape media landscape By Marcela Kunova • 2 min read
News From LinkedIn comment to newsroom editor: how one journalism graduate turned frustration into opportunity A young jobseeker called out an industry leader for criticising students' skillsets - and ended up being offered a job By Marcela Kunova • 3 min read
News The Lead bets on a Substack subscription bundle of local and national news Subscribers to the national newsletter can get a selection of local news at no extra charge, as three more regional titles move over to the platform By Jacob Granger • 2 min read
