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How Britain's most established news brands are reinventing themselves for the digital age
Left to right: Marcela Kunova (JournalismUK), Tracy Yaverbaun (The Times and Sunday Times), Jonathan Levy (Sky News) and Simon Robinson (Reuters). Credit: Mark Hakansson / Marten Publishing

How Britain's most established news brands are reinventing themselves for the digital age

Leaders from The Times, Sky News and Reuters reveal why chasing fewer but more engaged readers - and embracing AI as a creative tool rather than a threat - is proving more profitable than old-school mass reach strategies
By Jacob Granger 2 min read