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Credit: By Rego - d4u.hu on Flickr. Some rights reserved.

Uploading videos to YouTube can get a journalist's work in front of more than a billion people each month.

But how can someone cut through the noise and create a video people will not only find on the platform, but also want to watch out of thousands of others?

In this post on the BBC Academy blog, Pete Walter, director of media training company First Take, shared his tips for filmmakers and video journalists who want to get their channel known on YouTube.

He explained why the title and the name of the video file matter, and why 'watch time' and the number of likes a video receives are important.

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