Jonathan Paterson, the BBC's former head of video, predicted last year that the trend of journalists with large followings starting their own independent, specialist titles – like Jim Waterson with London Centric and Will Hayward with his newsletter – would catch on.

So can anybody just leave their employer and take their audience to a different platform? It's not that simple. At Newsrewired last week, we caught up with a panel of media entrepreneurs – including the aforementioned Jim Waterson – to understand exactly what it takes to make the shift. Spoiler alert: Be prepared to do 80-hour workweeks, and don't think you can afford an Adobe subscription.