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Lucy Küng: How publishers can thrive in the creator economy

Where do news organisations fit in to a landscape dominated by creators and fuelled by generative AI? 'Stop being bystanders and gatecrash the party'

Jacob Granger
Jacob Granger
November 26, 2025 – 4 min read

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Lucy Küng: How publishers can thrive in the creator economy
Lucy Küng speaking at Newsrewired November 2025. Credit: Mark Hakansson / Marten Publishing

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TBIJ initiative aims to boost family court reporting in England and Wales
Blackwood Civil and Family Court, Wales, sourced via Wikimedia (Creative Commons Attribution-Share Alike 2.0 Generic license)
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TBIJ initiative aims to boost family court reporting in England and Wales

Despite new transparency rules, most family court hearings remain unreported as journalists struggle to find newsworthy cases and families cannot alert the media to their stories. Sign your newsroom up to a service that aspires to change that
By Jacob Granger • 3 min read
How the World Cup was really watched: Inside the data behind football's biggest live blogs
Naomi Owusu, Tickaroo, speaking at Newsrewired (May 2023). Credit: Marten Publishing
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How the World Cup was really watched: Inside the data behind football's biggest live blogs

From Curaçao's historic goal to Spain's final glory, analysis of 1,362 World Cup live blogs reveals what kept 24 publishers' audiences hooked (it wasn't just the scoreline)
By Jacob Granger • 6 min read
18 free sources of data on the media industry
Created with Google Flow
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18 free sources of data on the media industry

Understand the latest trends facing the news sector, social media and more - perfect for journalists, speakers and students alike
By Jacob Granger • 5 min read
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