Credit: Mark Hakansson/Mousetrap Media News How should publishers rethink reader revenue in a changing world? Where is the ceiling for subscribers when it comes to reader revenue, and what can publishers do when they hit it? Experts from FT Strategies, the Guardian, Sifted and Tortoise share their insights By Aruni Sunil • 5 min read
Credit: Credit Mark Hakansson/Mousetrap Media News Deep listening and feedback loops: Using the news to tackle polarisation A more nuanced and inclusive approach to interviewing and reporting helps audiences grapple with the divisive subjects that dominate headlines By Chloe Finch • 5 min read
Credit: Credit Mark Hakansson/Mousetrap Media Ltd News ‘Your copy should read like a WhatsApp message’: How to create content for and with Gen Z JOE Media and NEED TO KNOW trade notes on how to discover and appeal to under 23s on social media By Afsana Zaman • 3 min read
Credit: Copyright of Mark Hakansson/Mousetrap Media News Building resilient newsrooms: The skills media managers need in 2022 Journalists are our most precious commodity. It is time to give them the support they need, when they need it the most By Camille Dupont • 4 min read
Credit: Copyright of Mark Hakansson/Mousetrap Media News The role of the journalist in a polarised world Local journalists are not always objective. But their cultural and contextual understanding is crucial to getting the story right (and you should credit and pay them accordingly) By Joseph Ashmenall • 3 min read
News Polarisation, first-party data, newsletters, AI and more: Here is the Newsrewired agenda There have never been more challenges - or more opportunities - for the journalism industry and the people who work in it. A star-studded line-up of 30 media experts awaits you at Newsrewired on 24 May at News UK HQ in London By Catherine Edwards • 5 min read
Credit: Image by Hannah Edgman from Pixabay News What will be the lasting legacy of the pandemic on the digital media world? Covid-19 introduced many fads and mainstays, as well as opportunities for growth and lessons for the future. FIPP CEO James Hewes discusses what will separate the winners from the losers By Jacob Granger • 7 min read
Credit: Photo by Shahadat Rahman on Unsplash News Whether readers or brands pay for your content, data is central to the strategy The Guardian, Reach plc, London Evening Standard and Mediahuis Ireland all have contrasting business models. What they have in common is that data underpins the decision making process By Jacob Granger • 4 min read
Credit: Photo by Kuo-Chiao Lin on Unsplash News Audio, the least stressful medium for news? Yes and no Podcasts and the like can help navigate tough topics when we are feeling stretched and stressed, but the format is one we also have to wield responsibly By John Crowley • 7 min read
Credit: Image by John C Thompson . All rights reserved. News Three reasons to attend this month's Newsrewired conference Still on the fence about whether to book your Newsrewired ticket - or perhaps your manager needs a small nudge to let you leave the office for the day? We round up some of the best reasons to grab your ticket now By Catherine Edwards • 2 min read
Credit: European Union flags News Foreign journalists can write in English, thank you very much EU journalists are underrepresented in the British media, it is not a problem of English language barriers By Camille Dupont • 4 min read
Credit: Courtesy of Zaina Erhaim (above) News The role of the journalist in a polarised world: Meet your keynote speaker for Newsrewired, 24 May 2022 Syrian journalist, activist and consultant Zaina Erhaim kicks off the talks as our flagship digital journalism conference returns to the physical stage. Grab your tickets today By Catherine Edwards • 2 min read
