Dos and don'ts of audience engagement
After raising $2.5m with its crowdfunding campaign, here is what De Correspondent learned about successful communication
– 1 min read
This article was migrated from an old version of our website in 2025. As a result, it might have some low-quality images or non-functioning links - if there's any issues you'd like to see fixed, get in touch with us at info@journalism.co.uk.
There used to be something here that couldn't be migrated - please contact us at info@journalism.co.uk if you'd like to see this updated!
In this week’s podcast, we speak to Jessica Best, operations lead and engagement editor, The Correspondent.
After a successful $2.5m crowdfunding campaign, the Dutch publication De Correspondent is now launching its English-language version, The Correspondent, promising to be an antidote to breaking news.
Given that this is the publisher's second successful crowdfunding campaign, they may know a thing or two about sustainable journalism, interacting with audiences, and building a true sense of community.
So how did the team manage to convince the readers to chip in? And what are the dos and don'ts of crowdfunding? Listen to find out.
Written by
Jacob Granger is the community editor of JournalismUK
Comments
