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Multimedia aggregator Daylife will now sell images from pro-am journalism site Demotix .

Images from Demotix, which acts as a newswire for professional freelance journalists and citizen amateurs from around the world , will be made available to customers of Daylife's SmartMedia suite. The suite is used by publishers to source and manage multimedia content to create topic pages, interactive features and widgets, such as the Washington Post's picture galleries from the Beijing Olympics in 2008 .

"We're absolutely thrilled to partner with Daylife - we go hand-in-hand. Daylife is busy brilliantly reinventing the way information is parsed and packaged, while Demotix is reinventing the way news is sourced," says Turi Munthe, Demotix’s chief executive officer, in a statement on the deal.

Daylife, whose technology is used on the websites of Sky News, USA Today, the Guardian and the Telegraph, was founded in 2005 and has a strategic partnership with Getty Images.

UK-based Demotix, which was launched in 2008 in response to a "mass shrinkage" in foreign news coverage by mainstream media, has built up a network of 'street reporters' and has sold their images on to major news organisations, including the Telegraph and Guardian .

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Written by

Laura Oliver
Laura Oliver
Laura Oliver is a freelance journalist, a contributor to the Reuters Institute for the Study of Journalism, co-founder of The Society of Freelance Journalists and the former editor of Journalism.co.uk (prior to it becoming JournalismUK)

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