A free tool to allow readers to hover over images on your site and find links to videos, audio and more, and one that offers money making opportunities for publishers
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A tool to add links so when readers hover over a photo they see links to video, audio, text, maps, retailers and more.
Taggstar launched last month as a free tool to allow journalists and news sites add links to other content from photos.
It is similar to ThingLink (a previous tool of the week for journalists) , but, according to TechCrunch , Taggstar is focusing much of its attention on e-commerce opportunities and making images 'shoppable' so that readers can find links to buy a product or service.
For example, see how MSN is using Taggstar to show where readers can buy dresses, shoes and a necklace similar to those worn by Kate Middleton. <img alt="" class="alignnone size-full wp-image-46857" height="516" src="?cmd=ShowAsset&assetID=43921&nosurround=true&fakeExtension=.jpg" title="Kate-Middleton" width="540"> The TechCrunch post explains how this works:
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Publishers can add a revenue stream by using Taggstar, and, according to the Taggstar FAQs , there are "more monetisation features in the pipeline".
Publishers can also link to video, audio and other rich media sources. To test it out we added links to a photo of the Newsstand iPad app, linking to iTunes. <img alt="" class="alignnone size-full wp-image-46858" height="313" src="?cmd=ShowAsset&assetID=43922&nosurround=true&fakeExtension=.jpg" title="Newsstand-Taggstar" width="540"> Before tagging an image you will need to add some code to your site or blog or download a WordPress plugin. We tested it out using Tumblr . Taggstar explains exactly what you need to do .
When logged into Taggstar you then right click any image on your site to easily add links.
