As a freelance journalist, an online presence is essential. There is no use calling or emailing a commissioning editor with earth-shattering feature ideas if they have never heard of you and have no proof you can deliver on your promises. Having a solid portfolio online will also help your application for a staff job, as any prospective editor will want to see your work before even considering replying to you.

Social media is a great place to start. Platforms such as X, LinkedIn, Facebook, TikTok, Pinterest, or Instagram are all great for personal brand-building, but there are many others that you might not have heard of that might suit your needs better.

With that in mind, why not give these sites a go:

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General portfolio platforms

These are primarily for written work but may be able to support multimedia content like video and podcasts, besides Medium.

Clippings.me

Pricing: Free (basic plan with limited clippings) or premium at $9.99 a month (includes custom domain and Google Analytics integration)

Who should use this: Ideal for journalists with lots of written work who need a simple, organised portfolio which also offers some multimedia support.

About.me

Pricing: Free (basic plan), premium at $5 a month (custom domain, testimonials, video page, no branding), or $7.50 if you're looking to connect to your own domain.

About.me went all in on AI, rolling out a mildly creepy-sounding 'Virtual Twin' feature that chats to your prospective clients, shares your story, and can even collect leads and schedule appointments for you, if you want it to.

Who should use this: Perfect for trainers and consultants who want a basic online landing page that encourages visitors to follow up and get in touch.