The changing relationship between news organisations and their audiences


At our latest newsrewired conference in London last week (7 March), we concluded the day with a discussion on how the relationship between news organisations and their audiences has evolved, and how publishers are involving their communities more in the editorial process beyond just expecting them to read or share an article once it's finished.

Speakers from De Correspondent, the Financial Times and explained how they work with their readers, from involving them in the reporting, to peer-reviewing stories and creating opportunities for fruitful participation in the comments.

They highlighted some of the topics and projects they have worked on with their audiences, as well as the questions they use to guide their approach to audience participation and how they think of measuring impact.

In this week's episode we hear from:

Check out for more coverage of the event.


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