The interactive is part of a series of digital specials ahead of the Olympics, born out of collaboration between BBC World Service editorial, developers and design staff
The 'Athletes Like You' interactive on the BBC Mundo platform
The way to drive engagement and the way to drive the social interaction and for the product to become viral, what you really need to do is put a member of the audience inside a productDmitry Shishkin
The way to drive engagement and the way to drive the social interaction and for the product to become viral, what you really need to do is put a member of the audience inside a product
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