Earlier this month, Instagram announced that its video platform IGTV will be supporting horizontal video content, after much hype around the virtues of vertical content.
Instagram “proved fallible after all. The launch and subsequent rethinking should serve as a lesson. Even the biggest platforms can’t demand people produce elaborate proprietary content for nothing in return but “exposure””— Francesco Zaffarano (@FraZaffarano) May 24, 2019
Via @JoshConstine https://t.co/tystCKPsM5
Does it change much for uploading content onto IGTV? Not really, as it is not different to uploading vertical content, but there are some things to bear in mind.
At, Journalism.co.uk, we thought we would jog your memory on how to get horizontal content onto IGTV and the things to look out for.
To upload your horizontal video, jump into the app and hit the IGTV button on the top right-hand side of the homepage. Click '+' to select a video to upload, and hit 'Next'.
With the shift to horizontal, the cover image for the video will still remain vertical when appearing in your profile and on the IGTV menu. You can use the slider to pick a frame from the video but there is a good chance it will not look right.
In that case, simply upload an image from your camera roll to accompany the video instead. Hit 'Next' once you are happy.
Add a title and description before hitting post. You can also opt to post previews or make your video visible on Facebook.
Now go to the video, tap 'Watch full IGTV video' banner in the the bottom-left corner of the video, and flip your phone. It will play vertically and horizontally on IGTV only depending which way you are holding it. Simple.