Trust in media

Building audience's trust can help your newsroom become sustainable

The public is in the dark about the economic pressures facing the news industry. Trusting News offers newsroom-tested strategies which help readers understand that their support is needed now more than ever

Posted by Jacob Granger on 03/02/21

BBC director-general: "We are activists for impartiality"

Social media users care little about the difference between a personal and commercial Twitter account. So journalists need to refrain from sharing polarising views to help win back public trust

Posted by Jacob Granger on 12/01/21

How constructive journalism can help rebuild trust in the media

2020 has been full of gloomy stories, causing many to switch off the news completely. But reporting on solutions as well as problems can help audiences see the full picture and reconnect with our reporting

Posted by Alisa Anwar on 17/12/20

The lack of trust in news cannot be fixed by the media alone (but we must at least try)

Public understanding of how journalism works is low and the platforms are not helping. A new RISJ report examines why people often do not trust the media and how we can connect with our audiences

Posted by Jacob Granger on 07/12/20

Newsrewired special: Julie Posetti, global research director of ICFJ, on post-pandemic future

Journalists are burnt out, newsrooms resources are stretched and disinformation is rife; 2020 has been a miserable year so let us put it behind us. Here are some ideas on how to make journalism thrive in 2021 inspired by a survey of more than 1,400 journalists, co-organised by ICFJ during the pandemic

Posted by Jacob Granger on 03/12/20

Unpublishing: who decides what news should last forever?

The 'right to be forgotten' mentality seeps into the public perception of news reporting but most newsrooms are unequipped to deal with requests to delete stories. Between moral dilemmas and fears of censorship, what is the right way to respond?

Posted by Marcela Kunova on 04/11/20

Give voice to 'more doctors and nurses, fewer politicians and pundits' if you want audiences to trust your covid-19 coverage

Latest RISJ study reveals that 15 per cent of people in the UK consume almost no news and would not trust it even if it reached them. With a second wave looming, news organisations must rethink their strategy to keep news avoiders clued up

Posted by Jacob Granger on 28/10/20

Under-35s feel 'less anxious' about getting news from trusted brands than on social media

The covid-19 crisis strengthened the trust between recognised news brands and their audiences as the pandemic forced us to focus on what truly matters

Posted by Jacob Granger on 23/10/20

Julie Posetti: post-pandemic journalism will be 'more mission-driven, public service-focused, and audience-centred'

To understand the impact of the pandemic on the media, ICFJ surveyed more than 1,400 journalists in 125 countries. We take a look at the first results and what they mean for the present and future of our industry

Posted by Marcela Kunova on 16/10/20

The Membership Puzzle Project launches a guide to building a sustainable business model for your newsroom

Whether you want to find a new revenue source or engage with your readers to regain their trust, this resource provides 34 tried-and-tested case studies

Posted by Jacob Granger on 21/09/20

Tip: Building trust for your media business during the covid-19 pandemic

Listening to your audience, providing quality information and using right platforms to reach your readers are all important steps to rebuild trust in reporting

Posted by Carlo Simone on 14/07/20

Digital News Report 2020: covid-19 accelerates digital shifts in the media industry

Latest RISJ research shows that while the pandemic has boosted subscription revenue, its financial impact on the news industry may outweigh the gains

Posted by Marcela Kunova on 16/06/20

What will newsrooms look like after the pandemic is over?

The covid-19 crisis may prompt a once-in-a-generation transformation of the way journalists work

Posted by John Crowley on 17/04/20

How to set up your distributed newsroom for success

The Distributed Newsroom Playbook offers a guide to running a news operation from home

Posted by Tom Trewinnard, Fergus Bell on 15/04/20

Need a source for your next story? This platform puts experts on speed dial

ExpertFile database can help newsrooms find the ideal interviewee and get them on the phone in a fraction of the time

Posted by Jacob Granger on 13/03/20

Tip: Create an effective 'contact us' page

Make it easy for your readers to get in touch with you - it can help to build trust and generate news tips

Posted by Jacob Granger on 13/03/20

Tip: Five lessons for journalism in the age of rage

Journalists are no more the sole providers of information. If we are not careful, however, we may end up simply mirroring the anger-driven social media instead of being a counterweight on the side of the reason

Posted by Marcela Kunova on 02/03/20

Mark McAdam, broadcaster at Sky Sports News, on reporting football transfer stories

Sources, rumours and Deadline Day: the January transfer window is full of twists and turns. Here is how teams verify leads and go to air with accurate information

Posted by Jacob Granger on 27/02/20

Launching your audience engagement strategy: lessons from Krautreporter's Playbook

Are you looking to involve your readers in your reporting? The German engaged journalism publisher offers a how-to guide to get you started

Posted by Jacob Granger on 25/02/20

David Leigh's survival guide to investigative journalism

Veteran reporter reveals what he has learned from 40 years in the craft and shares tips on practising "adversarial journalism" in the post-truth era

Posted by Jacob Granger on 31/01/20

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